Member-only story
The painful truth about trade shows (and how to escape it)
Most people leave trade shows with a stack of business cards and zero meetings. One simple strategy got us 45 meetings at our last trade show in Vegas!
Here’s the truth about trade shows:
👉🏽 Conversations are easy
👉🏽 Conversions are hard
You go home with pockets full of business cards…
Then the follow-up emails get lost
People get busy
They barely remember you
And the momentum dies
❌ That’s the trap
It was my frustration after attending trade shows for the past 3 years
So in Vegas — at the Restoration industry even with our ideal customers — we flipped the script
✅ We booked meetings on the spot
Right there, while the conversation was fresh
Here’s how we did it:
1️⃣ Start a conversation
2️⃣ Demoed our AI receptionist instantly on the floor
3️⃣ If it clicked, lock in a calendar meeting immediately
4️⃣ Drop every contact into our nurturing funnel with automated emails + reminders
