The Lazy Entreprenur’s Guide To Nail Product-Market Fit
The 5 hacks you need to build the next unicorn
Question for all you entrepreneurs out there — does this quote resonate:
“Mistakes are unavoidable, but avoidable mistakes are unaffordable.”
I recently heard this while binging a new (to me, that is) podcast — The Product Market Fit Show by Pablo Srugo.
Now, product market-fit may not exactly light you up, but hear me out. When you nail product-market fit, you really can take that to the bank.
And, since I suspect you’re a builder if you’re hanging out in this corner of the internet, I figured you might also like to learn what to keep in mind and what mistakes to avoid around this topic.
So, without further ado. . .
Here are five guiding principles — according to the Product Market Fit Show — to keep in mind as you’re trying to find product-market fit.
#1 The research phase must come before the startup phase.
As founders, we want to build. This is (obviously) all well and good, BUT — you need to make sure you’re building the right solution.
Building takes blood, sweat, and tears, so you don’t want to waste that on building something that nobody wants to buy.
