How the Cluck Are These Costco Chickens Profitable?

David Owasi
4 min readNov 24, 2022

Why the average North American eats 20 whole chickens per year!

Costco Rotisserie chickens

Somehow, Costco has managed to sell their popular 3-lb rotisserie chickens at just $4.99 for over a decade. (And popular might even be an understatement — how many other stores can boast their chickens have a 19,000-strong fan page on Facebook?).

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