How I Went From Unemployed to Building a $30K/month Online Business in 12 Months!

David Owasi
5 min readOct 31, 2022

The pandemic was a blessing in disguise

Proof of revenue for last month (September 2022)

It wasn’t quite my worst nightmare, but. . . it wasn’t too far off.

My wife was pregnant with our second child and a global pandemic was raging when I found out I was getting laid off from my recruiting job. Needless to say, my back was against the wall.

Long story short, after a lot of blood, sweat, and tears, I’m now the proud owner of a thriving 5-figure per month online business.

How did I do it (and how can you do the same, just. . . hopefully without the unemployment part)?

In a nutshell, I used the law of leverage.

Leverage is all about working smarter, not harder.

With the right leverage, 1 + 1 = 10. Especially as a business owner, it’s about becoming a multiplication sign in your own life so you get disproportionate results for your time and effort.

According to entrepreneur and investor Naval Ravikant, there are 4 types of leverage: labour, capital, code and media.

Labour and capital are permissioned leverage, i.e. you need someone to choose to work for you or to give you money.

Create an account to read the full story.

The author made this story available to Medium members only.
If you’re new to Medium, create a new account to read this story on us.

Or, continue in mobile web

Already have an account? Sign in

David Owasi
David Owasi

Written by David Owasi

I imagine and create | AI and lead generation nerd

Responses (151)

What are your thoughts?

This is the most boring article I've read on Medium in a long time.
Just saying.

--

The word "permissionless" really struck me. You don't need permission to get started; you don't need permission to try your hardest; and you do not need permission to use the internet to research the market that you want to break ground in! This was really a great read; thanks a lot, David.

--

This is a great article! I love how you broke down the process of investigating and testing a business idea. A LOT of people just throw money at a problem with the hopes of solving it.

--